It is common to know among marketers about organic results, traffic, ranking, etc. After spending a little time people come to know about a few types of SERP features. Many ways this term is discovered. Sometimes marketers are curious to rank for SERP snippets, in some cases, it is ranking on “people also ask” or image pack, etc. Here we go into detail covering all the considerable SERPs and their ranking strategy in short. Make sure you read with attention to grasp this depth of knowledge. Here is the topic for discussion in the whole article
Table of content
35+ Types of SERP features list with optimization tips
Without waiting, let’s start with the first one.
What are SERP features?
SERP means Search Engine Result Pages. When you search any query on search engines like Google, Bing, etc, the resulting page is known as SERP. Then what are SERP features? Any specific result other than the traditional organic result is SERP features. Look at the below SERP result for the “what is computer” search.
In this picture, you can find traditional results in the below areas. Here two are shown by Javascript and GCF Global. Rest all are the SERP features. They are unique and different from traditional organic results (marked through blue arrows). Other types of SERP features are marked through green arrows. These features help the users scan through different areas in one go. Let’s know why it is important.
Why SERP is important
Over time, Google works on user experience and enhances the page experience for them. Users feel good when they get what they want in minimum time. Look at why SERP is important from a different perspective.
1) Diversifying the result
Previously here only traditional results are included. Now it has diversified elements to show. In some cases, you can find images, videos, tweets, etc. Sometimes related questions, reviews, product prices, etc. It is useful to you because you can rank many areas with the same content.
2) Improving the user experience
Let’s take the first image in this article. When “what is Computer” is searched multiple types of results are found. Here users can know the exact meaning of a computer from the Oxford languages dictionary. There are options to know the definition from Wikipedia. Some famous computers, scientists, etc. are shown. Some popular questions are discovered and many more. These all things enhance the user experience by offering in one place. Another side, brand awareness is easily possible in these areas. For example, Wikipedia can be reminded for frequent visibility. Some new shopping platforms also get awareness by showing the quality of products and prices.
3) Saving time by directly jumping into the relevant information
Previously users have only the option to gather knowledge by clicking hyperlinks. Now things are changed. You may get a direct answer from the SERP snippet, FAQs on this topic, related questions, images, videos, etc. You can jump over any topic you liked. Similarly, you can optimize your website for these. If your website is chosen for the particular result you will get more traffic.
4) Best Compatibility with the result
If you want to know the four types of blood groups, you searched for them. Maybe your requirement is only to know the name. With featured snippets, you can know them easily. There is no need to visit the website just for getting the name. You can also visit the website for details. Similarly providing images, Related questions, etc are shown by keeping harmony to your questions. These results make users a good experience in all the surrounding areas. As a website owner, you can become part of these compatible results.
5) Fetching the best result in different ways
The first SERP page is the hub of the best results fetching from different websites. Previously you will get the result from only the top 10 websites related to the queries. Now knowledge panel, carousel features, recipe block, etc different results are shown for the same queries. You can also optimize your site in that way to get high visibility.
6) Making the result page rich
When you hover over the SERP pages, it is full of rich information. You can hover all over the SERP page by gathering quality knowledge, It helps users great experience. Another side, website owners have different areas for ranking.
7) More than 97%of pages consist of SERP features
These days without SERP features pages are rarely found. It is below 3%. If you completely avoid this opportunity you are behind in getting the best visibility.
Now, let’s meet your curiosity. Here almost all frequent SERP feature types are shown. Enjoy them.
Types of SERP features list
There are many diversified featured lists for SERP results. Here important types are covered. Most importantly, some additional optimization tips are mentioned. These types of SERP features list falls under four broad categories. Here these are mentioned along with the name of the features. By clicking on any name you will directly enter the same part of this entire article.
A. Organic search results features
1) Paragraph featured snippets
5) Top stories
7) Reviews
10) Tweet box
12) Video section
13) Image carousels
14) Image pack
15) Site links
16) Dictionary
18) In-Depth article
19) Breadcrumbs
20) Recipe Block
21) People Also Ask
22) Related searches
23) Job listing
24) App
25) Popular products
B. Local Search results features
26) Local Pack
C, PPC Advertising Results features
28) Text Ads
29) Call-Only Ads
30) Product Shopping Ads and Showcase Shopping Ads
31) Pricing Ads
D. Knowledge Graphs features
33) Knowledge Panel
34) Knowledge card
36) Direct Answer
Let’s know all types of SERP features list one by one.
A. Organic Search Results
It is closely related to organic results. Most of the cases it is displayed from the content based on quality and optimization. In other words, it is just extended consequences of organic results.
Let’s start with the Featured snippet.
Featured Snippet
Those answers which directly displayed in front of users for a particular query in the first position of SERP result are known as Featured snippets. Generally, users get basic answers here. If they want to know more, your website can be visited. You can know how it works from Google.
It is mainly of four types.
1) Paragraph featured snippets
Almost 70% of featured snippets are in paragraph form. It is around 40-50 words or 250-300 characters. Look below examples.
Here people can understand that backend developer works with security, data storage, etc which cannot be seen directly.
Here, the User can know the rough concept behind this query. They do not need to round their eye in search descriptions to find answers, These days search descriptions are used for CTA (Call To Action) so snippets are the perfect place to know them. If people want to know more then they will click on your website. Although, paragraph-featured snippets are low CTA (Click Through Rate).
How to optimize for paragraph-featured snippets:
As this name suggests you have to write a good paragraph (or search description) to rank on it. It might be around 50 words or 300 characters. This paragraph can be anywhere in the article. Place the targeted keyword in that paragraph in a natural position. For example, this particular paragraph is for how to optimize for paragraph-featured snippets. After that improve your domain and page authority better than your competitors. Rest is the choice of bots.
2) Listicle featured snippets
Around 19% of snippets belong to the featured snippets. Here snippets are displayed on the list form. Look at the below image.
Listicle snippets can be of two types. Ordered list where numbering is mentioned. Unordered list where bullet symbols are mentioned. The above example belongs to the unordered list.
Listicles featured snippets have many advantages. It can give an overview of complete articles. It consists of around 50 words or 350 characters. Generally, 6-8 items are shown. If there are more pieces of stuff, “More items…” will be shown below the listicles. this “More items…” works amazingly. Therefore, It has a highly clickable rate. In other words, the most clickable rates are found among all types of snippets.
How to optimize for listicle featured snippets:
Here are the step-by-step processes to optimize for listicle featured snippets.
1) Select a keyword (low difficult keywords for new websites) for ranking on listicles.
2) Write a major heading placed with the particular keywords.
3) Create a subheading for all the points after the major heading tag. Explain the subheadings as you do.
4) Add self-created graphics or images with proper optimization as images are shown with the list.
5) Increase domain authority and page authority than your competitors
6) Keep auditing the quality of content until you rank.
3) Table featured snippets
The table featured snippets consisting of almost 6.3% of all types of snippets. That is an average of 45 words or 250 words. Look at the below.
Here you can see how Blogger vs WordPress is explained. In the same way, generally, 4 rows and 2 columns are shown. If it has more rows then it can be named “3 more rows”. People sometimes scan it and sometimes click the website to know more.
How to optimize for table featured snippets:
It is something straightforward. Make the proper table using the table tag in HTML. Make better content than your competitors. Build better DA and PA than your competitors. Finally, keep customizing until it ranks.
4) Video featured snippets
The video featured snippers consisting of 4.6% among snippets. Around 6 minutes of videos are found on average. Look at the example.
How to use host youtube videos is displayed here for youtube. No need to wonder if you know it has 95 subscribers during writing time. You can rank for low difficult words with this snippet.
How to optimize for featured snippets:
You can remind a few things for ranking on it. First, optimize your title with keywords. Apart from that do every optimization for youtube. These can be subtitles, descriptions, related hashtags, high-quality videos, etc.
5) Top stories
Top stories are related to news articles. When users search for any recent things, there are more chances to see them. It will be shown under the top headings. After that “top stories” word is shown. The website name, News title, and updated time can be found here. A user can read the article by clicking on the hyperlinked title. Look at the below.
Here Russo-Ukrain War results are shown. To know more people can click on “more news”.
How to optimize for top stories:
Keep your title less than 22 words for better performance. Include the keyword or person name or a particular place in the early words of the headline. Write a high-quality news article with maintaining the best practices. Add structured data to your article pages. provide a publication date. Make your website speed fast enough. Make your website authority around your competitors. Finally, achieve your target through different testing for the best performance.
6) Short details
Here very short details about places, products, services, etc are given on the top right side of SERP. Users can scan the highlighted things. Look at the below.
Here “The Grand Dragon Ladakh” is searched. It is a hotel in which brief descriptions are displayed. By clicking more people can know the complete description. Look, at how beautifully highlighted amenities are shown. One can know more by clicking on view more amenities.
How to optimize for it:
List your services on the business listing, Google My Business, etc platform. Complete the details. Properly optimize your “about” section where short descriptions can be entered. Fill up all the details like amenities, Health and Safety, etc which fit your services. Make brand awareness. Interact with your customers through reviews and questions and answers, etc.
7) Reviews
When people search for anything where reviews are important, it displays. It can be location, tourist places, products, hotels, services, etc. Look at below.
Here three things are shown. Profile picture who gave the reviews, Comments (Generally up to 3), and their reviewing stars. By clicking “View all reviews” more can be shown.
How to optimize for displaying reviews:
Provide quality services. Make brand awareness. Get listed on the business listing, Google My Business, Local business listing, etc platforms. Optimize the profile completely. Invite or request to share a review on your regular or satisfied customers. Make high interaction with your customers and you will come to know your SERP result like this.
8) Crowd analysis
It is displayed for tourist places. Look at the below.
Here a local visiting place “Vatra Vill” is searched. Here all day and the crowd analysis is given. For example, On Sunday at 4 P.M. is a little busy. By looking at that people can decide to go and spend scheduled for visiting places.
How it is shown:
By finding enough data with analysis it is shown.
9) Questions and answer
For any business or tourist places, questions and answers are displayed. It helps people to understand the matter better. Look at the below.
Here questions and answers are presented. Here the total number of questions is also mentioned. Many people like to read questions and answers. By clicking on “See all questions” people can look at all the interactions.
How to display the questions and answers:
Get listed on business sites, Google My Business, Local business listings, etc. Optimize your profile completely. Provide quality services. Increase brand awareness so that people can talk about it. Do interact with the customer.
10) Tweet box
Twitter is one of the most popular platforms for social media. It also shows in SERP. That is popularly known as the Tweet box. Look at the below.
Here URL for visiting tweets, Twitter account username, Image (if exist), tweets, and updating time are displayed.
How to optimize for tweet box:
That is related to the Twitter account. Optimize your profile. Set your bio properly on Twitter. Share the content that can be liked by your followers. Increase brand awareness or personal awareness. Post on recent trends, vital issues, etc. Interact with your followers and fellows. Do retweet, mention, sharing content for getting the same. If you or your brand is popular then it may be shown in SERPs.
11) Thumbnail youtube display
It is found when your youtube video rank. For example, many results are displayed for “Python language basics”. Among them, thumbnails are shown here.
Here this thumbnail video is ranked in the 9th position in SERP. Here you can find the “play” icon and the total time of youtube videos with a thumbnail image. A link, title, description, platform, channel name, publish date and the number of moments is shown. You can get more information by clicking on the down arrow button of “key moments”.
How to optimize for thumbnail youtube display:
First, the goal of the video should be clear. A properly optimized profile, a good title (with keyword), description, quality video, related hashtags, add moments in your video, etc.
12) Video section
This section is exclusively used for displaying a few relevant videos from Youtube, Vimeo, etc. For example, “how to make Vimeo video” is searched. The result is below.
This “videos” section is displayed after Listicle featured snippet and the “People Also Ask” section. Look how Vimeo and Youtube video links are displayed. Here “play” option, thumbnail image, total time, title, platform, channel name, and update are found. For youtube videos “key moments” options are shown. By clicking the down arrow option you can look for more information. It is unlike the “Thumbnail youtube display” where individual ranks and descriptions are found.
How to optimize for displaying in the “Video section”:
It is similar to optimizing for youtube videos. Optimize your profile completely. Include keywords in the title and create key moments. If you have 5 parts in your youtube video, then key moments can be 6 with an introduction. Make a quality video. Use all the parts like description, related hashtags, thumbnails, etc., to get your videos’ ranking.
13) Image Carousels
It is displayed with related searches to make the user experience wonderful. Look at the below for searching on the “Forbes” query.
Here, images are displayed in the carousel format. An image, website name, title, and publishing date are shown. You can click the side-arrow option to get more images with tiles in this article. That is 10 in total.
How to optimize for Image carousels:
Write high-quality articles with proper SEO optimization and Image optimization. Keep your domain authority around your competitors. Posting on recent and trending topics will be in lead.
14) Image pack
Image pack is the collection of a few relevant images which is displayed in the SERP. Few queries can be explained better through images. Look at the result of beautiful flowers.
The image can explain the term properly. More images can be shown by clicking “View more images”.
How to optimize for Image pack:
It is based on how your image quality and its optimization. Keep clear self-created images (not stock images). Provide proper image URL, Alt text, titles, and place keywords in all three areas. It creates a high chance of showing your images in SERP.
15) Site links
It refers to multiple page links under the website. Look at the below.
Here one can directly enter by clicking the page link. It helps users to go to the desired page in minimum time.
How to optimize for site links:
Some best practices can help to improve your site links result as follows:
1) Include a clear structure of your website.
2) Use internal links for a particular section with appropriate anchor text. It should not be used for more than one destination.
3) Allow google to crawl the pages which look important to you. You can check whether these can be rendered properly or not by using fetch and render by Google.
16) Dictionary
The Dictionary is displayed when the user searches for any word which can be displayed for meaning. Look at the below.
Here “equipment” is searched. The definition is displayed in the Oxford language. In that way, it can be derived from Google dictionary, etc.
How it can be displayed:
There is a need to be reputed with the relevant competitors.
17) Google flight pack
It provides flight-related information. Look at the below.
Here the information from Kolkata to New Delhi is presented. You can use the filter option for getting desired results. Pricing is also shared for convenience.
How to get listed:
Go to the contact form of Google Flights Search and request a listing.
18) In-Depth article
It is in-detailed information for a particular topic usually a journal. Look at the below result for the “Climate change journal” query.
Here 3 journal is presented which is large enough for depth analysis. These are generally included with proper references. You can click on any three results to read the article. You can click on the above Scholarly articles link to look at all the journals on Google scholar. Here this result is shown in the first position of SERP. It can be found in also the last portion of the SERP page.
How to optimize for the in-depth article:
Sign up and fill in the details in Google Scholar profiles. Fill up the details and enter your university email address for eligibility in search results. If you have a website then configure your website to export bibliographic data in HTML tags. Make sure researchers have published their articles in separate page URLs. It should be available all time to users and crawlers.
The ranking on Google scholar articles can be based on some vital factors like –
1) Weighting the full text of the document
2) Where it was published?
3) Whom it was written by?
4) How recently and how frequently it was cited in other scholarly literature?
19) Breadcrumbs
Breadcrumbs are something more than simple organic results. Here some specific features are added. Look at the result for the “Dubai Hotel” query.
You can see here average price, low season, high season, etc are displayed. It is known as breadcrumbs. It may help users to take decisions.
How to optimize for breadcrumbs:
Especially for breadcrumbs add structured data to your HTML code. It is used to give more information to the search engines about the page or content.
20) Recipe Block
Who does not like tasty food? What if it is a variety of cooked foods? These foods have unique types of recipes. Therefore recipes section is shown to make it more interesting. Look at the below.
Here recipes section is displayed in 3rd result of SERP. It consists of images, titles, websites, ratings, reading time, and recipes. Click on “Show more” to find more recipes.
How to optimize for recipe block:
Write articles for your users. Look they can easily make that tasty food in one go for the first time. Do your HTML markup properly. Introduce the rating system. The more rating you have, there are more chances to be ranked on it. Keep the comment system on to build engagement. You can also consider using “WP Recipe Maker” to comply with google recipe schema best practices. WP Tasty is another popular plug-in for that.
21) People Also Ask
“People also ask” is the question-answer format to help users to get a quick overview. It can appear in different SERP positions except the first one. Look at the below example.
Here it is placed in 3rd position. Once a people click on the down arrow option the answer is displayed. Here impression and click both are the same. It tends to be infinite. It means when you expand a question, immediately 2-3 more related questions are added. You can expand it as much as you want. It is also repetitive. That means the same answer can be shown for many queries. It also supports many formats. Paragraphs, images, lists, and videos are the most popular among them.
One thing is to remember Google usually pulls answers from the result of the first SERP page. In the above images, you can see the answer is from “Javanpoint” which is already ranked 2nd position in SERP.
How to optimize for people also ask:
First, Make a list of questions you want to rank. You can find it in the Answer The Public tool. Write high-quality content. Check whether the question is answered in any paragraph of your article. Optimize it with the questions. The question may be included in the heading tag. Some websites make a Q&A section for that. Finally, rank on the first SERP pages and get the opportunity to be listed the answers.
22) Related searches
Related searches help users to click related queries which other people tend to search it. Look at the below example for the “backlink” query.
Here three types of related searches are shown. Through images, questions and answers, and search query format. Anyone can jump into the searches to get this result. It is found in the last section of the SERP pages.
Do you need to optimize for related searches:
As this name suggests it is related to query searches. Putting a manual query in the search box or clicking on the related searches are the same. Once you click here another SERP page will open. Therefore no need to think about optimization for it separately. If you are a giant platform like Blogger, Medium, etc then it is helpful. It may be shown in related searches. People may click on that and it can be found on the #1 position of the next SERP.
23) Job listing
On Google, you can find jobs just like on LinkedIn. Look at the below.
Generally, you can see three results under the job section. For more, you can click the “more jobs” line. Here job name, location, via a platform, publish date, job type, etc are shown.
How to optimize for job listing:
Name the Job properly. Place estimated salary range. Mention the location. Correctly describe the description, skills, qualifications, etc. You can use this blogger job description template for blogging-related jobs. List your recruiting in all the popular job platforms. Use schema markup to provide specific information about it. That’s it. You can know more detailed optimization about job postings here.
24) App
Any queries where the app can help the user is displayed. Look at the result below.
Generally, 3 apps are shown. You can look more by clicking on “more apps”. Here app icon, app name, reviews, the total number of reviews, etc. are shown.
How to get listed for apps:
Define app packs with keeping harmony with google algorithms and future updates. Link to your app wherever possible in a natural and relevant position. Maintain enough good reviews. Keep updating the app performance regularly. The more your app gets popular, the more it has chances to display in Google.
25) Popular products
When a user searches for shopping for any product these features are shown. Look at the below result for the “Samsung mobile” query.
This is shown in the middle of SERP. Here image, product name, price, distributors, reviews, and some extensions are shown. It is great to get customers by direct click on SERP,
How to get listed on it?
Provide a title, price, reviews, ratings, high-quality images, and other information. Do keyword optimization for the product. Make sure all the things follow the best practices of Google guidelines. All Product Data Pages (PDP) should exist on the Merchant Center product feed. Used Structured Data Markup for giving product information. Finally, check if everything is ok for rich results via rich results text by Google.
Now, let’s look at local types of SERP features.
B. Local Search results
It is based on local results. Getting rank is relatively easy here because of less competition. See the important features.
26) Local Pack
The local pack consists of localization results for your business. Look at the below results for the “car servicing” query.
This resulted in first place on the SERP page. Although it can be found anywhere in the SERP. Here some car servicing options are displayed which are very near to my residence. Generally, 3 results are shown. more can be shown by clicking “More businesses”. First, you will see “Businesses” as a headline. You can see the “Rating” and “Hours” options beside that. You can choose the range from there. On the downside, the shop’s name, some details, the website (if have one), and directions are shown. It is a great opportunity to get more customers without investing anything.
How to optimize for local pack:
It is really easy. List your business in small business listings. Google My Business is a very popular platform on it. Open your account in this listing. Complete the details properly. Use a keyword in a business name, description, etc area. Interact with your customers through questions and answers. Manage good reviews from your customers. The more you update and optimize your profile there are better your chances of ranking.
27) Local treasure pack
It is similar to the local pack with little rich results. This can be shown for hotels, restaurants, etc. Look below for the “Dubai hotel” result.
You can see the difference from the previous one. Here the price is also shown. Hotel name, reviews, number of reviews, and some more extensions are found here.
How to optimize for local treasure pack:
It is similar to the Local pack which is explained just above optimization.
The next thing is about paid types of SERP features.
C. PPC Advertising Results
It is based on Paid search results. Once you paid for your ad placement, it will be shown based on the criteria. Look at the major ads below.
28) Text Ads
It is a very common type of ad used by marketers. It is always placed in the top places of the SERP result. Look at the query for “buy domain”.
Here many websites joined paid campaigns. Here GoDaddy, HostGator, Bigrock, and Hostinger placed the ads. What is the advantage? People tend to click more on the initial results. They might come and click on GoDaddy to buy a domain. Hence a good source of traffic.
How it is placed?
Do paid campaign by setting up the criteria through Google Ads.
29) Call-Only Ads
It is used for getting calls from customers. It is also placed on the top like text ads. The difference is here phone number is highlighted. Look at the below result for the “digital marketing service” query.
You can see here that calls and descriptions are shown. It is helpful to get a call and convert customers.
How to optimize for Call-only ads:
Look if getting the call is most valuable for you. Give a proper reason (write an ad text) to dial up the call. Analyze the call and run ads with the best strategy that worked for you. You can know detail about it from the answer provided by Google.
30) Product Shopping Ads and Showcase Shopping Ads
Here product ads are displayed on the right side. Look at the below.
Here many Dell products are displayed. Generally, here product name, price, website, and reviews or one extension are displayed.
One more type is there. It is Showcase Shopping Ads. When people do casual searches related to shopping, it is shown. It is richer in the result and helps to get new customers and better conversion rates from product shopping ads.
How to show it?
Fill up the form in “Google Shopping Feed” and optimize your campaign to display it.
31) Pricing Ads
Pricing ads are a vital part of a booking agency. Here ads are showing so people can reach their services. See below.
Here “The grand Dragon Ladakh” searched. It is a five-star hotel. On the top right side of the SERP pages, many results are shown including booking ads. Here different booking agencies advertised for their booking.
How to optimize for pricing Ads:
If you are related to a booking agency, then contact the advertising network. Complete the details and select the goal properly. Do A/B testing and finalize your ad placement.
Now, the last type of SERP features the Knowledge Graph.
D. Knowledge Graph
Knowledge Grap provides particular knowledge when users search queries related to people, places, organizations, or things. Look at the different sections of it.
32) Knowledge base carousels
Here many images with titles are placed on the top of SERP. Look at the below example.
Here “national park” is searched first. After that when you click on any image a new SERP page will display for that. You can move and play with the different results here. For more discovery click on the side arrow options. Because of that, it is known as a carousel. The total results depend upon its availability of it. For example, this query included 51 results.
How to optimize for knowledge-based carousel:
It has not guaranteed results but following practices can help to get it.
For personal results be a famous one and get listed as the top person in your niche. For other areas be a top performer. For example, a famous organization, etc. Use high-quality images, proper optimization, etc. Getting links from Wikipedia or writing on Wikipedia can be a good option.
33) Knowledge Panel
The knowledge panel is the core and rich information about a query. It summarized the description of the query so that the user may find it helpful. Look at the below for the “sun” query.
Look how well it is represented with very important information. That is the uniqueness of the Knowledge panel.
How to display information here:
If you researched it very well, you can notice almost all the information fetched from Wikipedia. It is because google trusts it. Anyway, some practices can be done for that.
Optimize your structured data properly. For business cases you can list your business in Google My Business, It helps google fetch the information properly. Properly optimize your social media profiles and engagement. It can signal some trust and fame. Although, the best option can be to create a Wikipedia page for your business or in person. It is not very easy. For that, you have to work long on Wikipedia first. You can join today for removing bad information, editing content, adding useful information, etc.
34) Knowledge card
It covers many areas. The representing data can be based on human-edited sources like Wikipedia, private partnership data, etc. Look at below.
Here United states population is shown with a graphical representation.
How to display it:
Most of the cases, it is about the agreement, so every site may not enter here. However proper optimization and agreement like competitors can be the way.
35) See results about
It is displayed so the user can quickly rich the relevant information. Look at the below.
Here “travel blog” is searched. Therefore two more results are shown in “See results about”. You can click on there to get direct SERP results.
How to optimize to see results about:
Make your brand popular to get it. Here TravelBlog.org is the first popular website for creating and sharing travel blogs for free. Another side, do proper SEO optimization, write quality articles, and build domain authority to get mentioned here.
36) Direct Answer
The direct answer can be represented as the specific answer. Look at the below example of a calculator.
Similarly, it can be
Conversion of rupees to the dollar,
A unit converters like Kilometre to Mile,
Translators like English to Hindi etc. can be found.
Do need optimization for it:
You can see there is no navigation link, Therefore, no need to optimize for it. In some cases, a particular calculation box is displayed but it solely depends upon the ranking of the website.
It is not the end. There are a thousand categories is displayed on Google like Football contests, a variety of extensions in the knowledge panel, etc. The most frequent and important types of SERP features are discovered for you. Let’s look at another dimension.
How to find out if you ranked on SERP features
There are many tools available for it. Some popular ones are mentioned below.
1) Semrush position tracking tool:
It can provide you with detailed SERP features for your domain. You can use it for free for your single domain. To use it first go to the Semrush position tracking page.
Click on “try it free”. You can choose a free trial here. If you want to use it for free then click on “Skip trial”. After that set up your project. For most details choose your root domain which is without HTTPS or www. Once your analysis is complete choose “position tracking” from the menu. You will get multiple results. These are Visibility, Estimated traffic, Average positions, Keywords in the top 3, 10, 20, and 100, ranking distribution, top keywords, positive impact, negative impact, SERP features, pages, Cannibalization health, etc.
Here only SERP sections are shown. Look at the below.
You can see 20 major icons are there. You can know the icon name by clicking around it. For example, one bar is clicked here. It tells that it is a site link and also the domain presence. Here you can get all your SERP featured in just one place within a look. Is it not great?
Now, look at one more popular tool.
2) Free Keyword rank checker tool by Ahrefs:
You can use this tool most easily. Go to the Free keyword rank checker tool page.
Enter the Keyword. Enter the domain name. Select the targeted country. Valid captcha and you will get a result. Look at the below result.
Here you can see youtube ranks first. It has 4 site links which mean there are 4 extending links given to jump-specific pages. Similar way, you can track all other SERP features for your domain on the current position box. Moreover, you can look at other results to know who ranks for the specific snippets or traditional results.
Apart from that, you can check SERP features through Moz pro, the Search appearance tab in Google search console, etc. Let’s wrap up.
Wrap up for 35+ types of SERP features and optimization
This story is covered with much extendable knowledge. First what SERP features are explained? Why it is important is discussed. Thereafter, a great series of 35+ types of SERP features and optimization are covered. Finally, a few cool tools are discussed for knowing about SERP ranking on your website. Did you enjoy it? You can hit the social media sharing options.